Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Dry-bulk markets were mixed this past week with paper values rising as the Chinese holiday ended, but physical values seeing little of the same enthusiasm. Capesize freight rates were volatile last week after China’s port-fee announcement on 9 October. The fees, as expected, forced...
Agricultural futures might be called mixed on the day, though that is upbeat by itself. There was a continuation of the bear wheat/bull beef story with a new contract low printed in HRS, and a new contract high in cattle. The corn market continued its rebound story on potential yield declines c...
Feeder Cattle Hit Record Highs: Feeder cattle contracts are trading at $382.725/cwt, a record high, including adjusted for inflation. The previous peak was $320 in today’s dollars. Futures across the board remain elevated, averaging about $380/cwt, an indication that tight supplies will l...