World Perspectives

USDA to Propose New “Product of USA” Labeling Rules for Meat

Last Friday, we reported on the new Executive Order from the Administration on various competitive issues for agriculture and the meat sector. As we mentioned, USDA will issue a new rule on meat labeling with regard to what can be labelled as “Product of USA.” Secretary Vilsack added some clarity to that effort in his remarks at an event in Council Bluffs, Iowa. First, the issue. In June, the National Cattlemen’s Beef Association (NCBA) filed a petition with the Food Safety Inspection Service (FSIS) to change the current regulations that allow meat products to be labeled Production of the USA if the product included imported product which had been processed or packaged at an FSIS inspected facility. The U.S. Cattlemen&rsq...

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From WPI Consulting

Weighing in on strategic realignment

WPI’s team was retained by the governing board of a U.S. industry organization to review a decision, reached by vote, to invest significant assets into the development and management of an export trading company. WPI’s team conducted a formal review of this decision and concluded that the current level of market saturation would limit the benefits of the investment. Based on WPI’s analysis and recommended actions, the board subsequently reversed its decision and undertook a strategic planning effort to identify more impactful investments. On behalf of numerous clients, WPI has not only assisted in identifying strategic paths but also advised their implementation.

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