Markets started this week on a very strong note. Last week’s rally was mostly the result of concerns about crop production in the EU and Black Sea region coupled with a disappointing spring wheat tour result. Meanwhile, it seems that today’s rally was caused by increasing concerns about the changing U.S. weather pattern and how that might impact corn and soybean yields. In general, U.S. Corn Belt and northern Plains weather was very warm in May and June but quite cool in July. This month was also quite dry following a very wet June, but that didn’t attract much attention because there was no heat that impacted corn pollination. The only thing unusual, as WPI has pointed out before, is that the corn and soybean crops went...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
What You Need to Know Today: Commodities were mostly lower across the board today after yesterday’s Federal Reserve meeting hinted at a potential interest rate hike later in 2026. The dollar index reached its highest level in over a year, and a strong dollar makes U.S. agricultural expor...
Tomorrow is the Juneteenth federal holiday, and the USDA, along with the rest of the federal government and the CME, will be closed, so the monthly Cattle on Feed report was released a day early. The total number of cattle on feed in feedlots with 1,000 head or more capacity on 1 June amounted...