Silver Bullets from Food Science Researchers and industry are on a path where food will solve some of the largest risks to human health: non-communicable diseases. Weather Shapes the World Grain Outlook The predominant role played by weather in crop production is obvious. What is not so obvious, except to those of us directly involved, is the ripple effect that weather pushes through the entire food chain, its influence on agricultural markets, and even its effect on the politics of agriculture. China Drives Global Demand for Food and Fiber China has accounted for practically all of the growth in global soybean imports and has driven global demand for many other agricultural commodities over the last 15 years. With a still growing eco...
What You Need to Know Today: U.S. weather is getting more attention this week as conditions vary greatly across the western, central, and eastern corn belts, with the different regions battling dryness and too much rain simultaneously. The ProFarmer Crop Tour began today in Indiana and Nebrask...
Key Takeaways: Argentina is on pace for a record corn crop and record exports in the current marketing year, with abundant supplies likely to keep the country highly competitive in global export markets. Argentina’s record exportable surplus is allowing it to offer highly competitive pri...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.