Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
As quickly as it began, the U.S.-Iran war-fueled rally in commodity markets looks to be ending. Over the weekend and through Monday, several reports came in that highlighted political efforts to resume vessel traffic through the Strait of Hormuz. Perhaps most important was news that President T...
China Ag Purchases The market reacted today to suggestions that President Trump will delay his planned trip to China at the end of the month due to the war in Iran. The excuse is somewhat of a surprise considering this President is usually hyper-multitasking. Soybean investors took it hard, but...
Corn After a week-on-week advance of 3.6 percentage points, the corn harvest reached 7.2 percent of the national area, with fieldwork concentrated mainly in Núcleo Norte and the east-central area of Entre Ríos, where yields are averaging 9.57 MT/ha and 6.52 MT/ha, respectively. Ea...