Nina Teicholz, author of New York Times bestseller The Big Fat Surprise, asserts that the bias against meat had its origins in a 1961 report from the American Heart Association advising against saturated fats, and that it gained momentum from the sustainability argument in the 1970s. Author Calls Dietary Guidelines Unconscionable Nina Teicholz, author of New York Times bestseller The Big Fat Surprise, was in Lincoln, Nebraska this week speaking at the American Meat Science Association conference. She noted that the first Dietary Guidelines Report from the federal government was published in 1980 and "that is the date the obesity epidemic in America really took off." According to Teicholz, Americans have been told they are "lazy and glutto...
What You Need to Know Today: Russia rejected calls for a ceasefire in the Black Sea, including a proposal to halt attacks on civilian shipping that could help restore grain flows from Ukrainian ports. Tyson Foods announced plans to permanently close its Joslin, Illinois, beef processing facili...
The big news in the cattle markets yesterday was Tyson Foods’ move to close two more beef plants. One of them, the Joslin, Illinois, plant was shuttered immediately after the announcement. The other, in Eagle Mountain, Utah, is a case-ready plant that does not slaughter cattle. Tyson also...
The Bureau of Labor Statistics (BLS) released the Consumer Price Index (CPI) on Wednesday. In July, the CPI rose 0.1 percent, seasonally adjusted, and rose 3.4 percent over the last 12 months, not seasonally adjusted. The index for all items less food and energy, or the “core” infla...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.