Barriers and Ag’s Future The Greens and other liberal groups in Europe have aligned their sights on turning European agriculture into a chemical-free, non-intensive industry. Rather than just attack from the European Parliament’s largest committee, the Environment Committee, they have demanded seats on COMAGRI. Collectively, they hope to rewrite the current draft of the next Common Agricultural Policy. If successful, exporting food to Europe will become even more challenging. The importance of border measures to European agriculture was reinforced by an 8 July study issued by France’s National Institute of Agronomic Research (Institut National de la Recherche Agronomique). It noted that France has become a net importer o...
What You Need to Know Today: Commodities were mostly lower across the board today after yesterday’s Federal Reserve meeting hinted at a potential interest rate hike later in 2026. The dollar index reached its highest level in over a year, and a strong dollar makes U.S. agricultural expor...
Tomorrow is the Juneteenth federal holiday, and the USDA, along with the rest of the federal government and the CME, will be closed, so the monthly Cattle on Feed report was released a day early. The total number of cattle on feed in feedlots with 1,000 head or more capacity on 1 June amounted...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.