USDA cannot possibly construct a 10-year baseline that predicts or anticipates certain factors. The only thing we can say with confidence is that unexpected influences that change prospects for supply/demand will come along to move prices.Undeterred by the 12 inches of snow that fell overnight, USDA released its latest 10-year baseline projections for crop production and trade right on schedule. A new version is issued every year about a week prior to USDA's annual Outlook Conference so that interested parties have a chance to see the long-term views of USDA analysts before the conference. It should be remembered that USDA's baseline projections were compiled about three months ago in November. Whatever changes have occurred since tha...
What You Need to Know Today: U.S. weather is getting more attention this week as conditions vary greatly across the western, central, and eastern corn belts, with the different regions battling dryness and too much rain simultaneously. The ProFarmer Crop Tour began today in Indiana and Nebrask...
Key Takeaways: Argentina is on pace for a record corn crop and record exports in the current marketing year, with abundant supplies likely to keep the country highly competitive in global export markets. Argentina’s record exportable surplus is allowing it to offer highly competitive pri...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.