Producer groups want the Obama administration to simply appeal the WTO Dispute Settlement Panel's (DSP) decision that the U.S. country-of-origin labeling (COOL) requirement remains discriminatory. By contrast, industry is asking Congress to go ahead and change the law. Contrarian on Big Data With credit to Nathan Jurgenson at the University of Maryland, his characterization of Big Data can equally be applied to agriculture's current dilemma. The assumption is that by agglomerating the countless data points available from the farm, the synergistic whole will be more valuable than its parts. However, it has to also be recognized that Big Data in agriculture has not illuminated some path of certainty but rather sparked numerous questions. Th...