Russian Grain Markets: 23 -27 January 2023 Russian domestic grain markets remained stable and slightly bearish. The feature of the week was feed barley equaling feed wheat in price. Corn slightly depreciated under pressure from Ukraine which has been exporting massive amounts of the commodity from the Black Sea on a duty-free basis versus Russia having an export duty which keeps growing. The record crop allows traders to basically dictate the prices as offers are abundant and there is always willingness to negotiate from the farmer’s side. Export dynamics are slower than anticipated which may play against the Russian farmer as cashflow is important and will be even more so for the spring planting campaign. However, inex...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.