16 October was World Bread Day, just in case you missed it. The European Commodity Exchange held in Berlin Germany last week was well attended with over 4,000 people registered. There were many attendees from Turkey, Egypt, and across North Africa, fewer from Africa and the Middle East but stil...
Beef packer margins fell for the sixth straight week and were negative for the third week in a row. Margins are estimated at -$217/head – down $100 on the week - pressured by a sharp rally in fed cattle prices and weaker beef values. WPI forecasts that packers will see deeply negative mar...
News that President Trump may be taking a more conciliatory stand towards China and that key leaders from Beijing and Washington are meeting to discuss the trade war emboldened funds on Monday. The soy complex was the upside leader with soybeans posting a bullish technical day as funds position...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.