Over the past decade, Brazilian corn production has grown faster than its output of animal protein, but that may be changing. Brazil’s corn production this year could be down almost 10 percent from a year ago, and USDA’s latest forecast has 2024/25 output down 7.2 percent from 2022/23. Meanwhile, animal protein production rose 3.9 percent this year, and USDA expects a 6.1 percent uptick from 2022/23. The change appears to be unique to corn, with the share of output going into export between these two marketing years falling (-1.1 percent), while the percent of soybeans produced that are exported is rising (3.2 percent). While total Brazilian corn production has been faltering, the volume going into animal feed continues t...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
What You Need to Know Today: Markets got a surprise with a corn yield of 181.2 bushels/acre in the October WASDE, above the average estimate of 177.6 bushels/acre and up from USDA’s September estimate of 178.5 bushels/acre. Although stronger demand is expected to absorb some of the addit...
The USDA has lowered its 2026 red meat production forecasts slightly while forecasting a slight increase in broiler production. Beef is now projected at 24.802 billion pounds, 75 million pounds less than in September. Cow slaughter is expected to be up; however, this will be offset by lower ste...