Public Health Rising COVID-19 Related Death Toll Dampens New Year’s Outlook Although official figures appear to understate the reality of COVID on the ground in a big way, media coverage and social media posts tell another story. Per Bloomberg news, as well as the day-to-day experiences of this column’s co-author, funeral homes in major cities have been overwhelmed since mid-December. Families have been given roughly 5 to 10 minutes to mourn their deceased loved ones, while some people are reportedly selling their places in line as queues at some facilities have become quite lengthy. Meanwhile, according to Johns Hopkins Coronavirus Resource Center, through the end of December the trailing seven-day average for ne...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.