Washington offers multiple and varied opportunities to engage in the agricultural policy debate, and today presented two competing options that are both annual events.Washington offers multiple and varied opportunities to engage in the agricultural policy debate, and today presented two competing options that are both annual events. The first involved the topic of global climate change and its impact on agriculture, particularly in developing countries. It offered speeches by many current and former government officials. The second option, formatted as a series of television-style moderated panels involving questions and answers interlaced with video clips, was entitled, "The Devolution of AgriCULTURE." Its focus was the ongoing cat fight b...
What You Need to Know Today: U.S. weather is getting more attention this week as conditions vary greatly across the western, central, and eastern corn belts, with the different regions battling dryness and too much rain simultaneously. The ProFarmer Crop Tour began today in Indiana and Nebrask...
Key Takeaways: Argentina is on pace for a record corn crop and record exports in the current marketing year, with abundant supplies likely to keep the country highly competitive in global export markets. Argentina’s record exportable surplus is allowing it to offer highly competitive pri...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.