World Perspectives

Climate Change and Irrigation

According to a study in the journal Environmental Research Letters, the adverse impact from heat and drought over the past 50 years in Europe have tripled crop losses from 2.2 percent to 7.3 percent. The impacts have been higher for row crops such as grains used to feed livestock. This is likely because the higher market value of specialty crops better covers the cost of water management on those acres. Yet the investment in increased irrigation in Europe has been relatively stagnant. Spain, which has historically experienced more drought than northern Europe, has invested more than other countries. The data may not be fully accurate but boosting funding for irrigation would mean intensification of production and thus perceived harmful to...

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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