Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Dry bulk markets were quiet and mostly flat last week. Spot rates softened a little bit as vessel owners threw in the towel on waiting for improved demand. Most hopes for any recovery in rates now rests on the new U.S.-China trade deal. After the positive meeting between Presidents Xi and...
WPI Grain Prices and Freight Rate App Note: you can also visit the app directly by clicking here. Supplemental Information The section below offers a concise view of the options available in the current version of the WPI FOB Price and Freight Rate app, along with a short “How To”...
Mediterranean/Middle East/North Africa/Africa – MEA Region Egypt is reportedly late in payment on a number of Ukraine wheat vessels – six that have been unloaded and two in Egyptian ports. The total value is said to be in excess of $30 million. The shipper says that there has been s...
16 October was World Bread Day, just in case you missed it. The European Commodity Exchange held in Berlin Germany last week was well attended with over 4,000 people registered. There were many attendees from Turkey, Egypt, and across North Africa, fewer from Africa and the Middle East but stil...