Well! Those U.S. corn and soybean production estimates from USDA/NASS contained in yesterday's August WASDE provided another instance to show that we in the agricultural analytical fraternity are not nearly as smart as we think we are. Each year during the weeks prior to the anticipated August WASDE and NASS's first survey-based new crop corn and soybean yield and production estimates, members of the agricultural analytical fraternity pour over all of the weather data and forecasts, the weekly crop progress and condition reports, econometric yield modeling, reports from crop scouts, our own little crop tours and empirical testimony from farmers. We stir all of this together filtering it through our own experiences and biases. At the end o...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
What You Need to Know Today: U.S. weather is getting more attention this week as conditions vary greatly across the western, central, and eastern corn belts, with the different regions battling dryness and too much rain simultaneously. The ProFarmer Crop Tour began today in Indiana and Nebrask...
Key Takeaways: Argentina is on pace for a record corn crop and record exports in the current marketing year, with abundant supplies likely to keep the country highly competitive in global export markets. Argentina’s record exportable surplus is allowing it to offer highly competitive pri...