We hesitate to belabor the series of reports from USDA last week. Yet we cannot stay away from them because of the changes forced upon the prevailing conventional fundamental analyses for U.S. grains and the soy complex. In a nutshell, last week's reports from USDA tore up and threw out most prevailing supply and demand analyses, including some of USDA's own analyses. And effectively, they challenged the markets to acknowledge the new realities and do something about them.It was the U.S. corn outlook that suffered the biggest jolt when 1 December corn stocks were revealed to be about 200 million bushels lower than expected. This forced the surprising conclusion that the amount of corn used/consumed during the first quarter of the 2012/13...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
What You Need to Know Today: U.S. weather is getting more attention this week as conditions vary greatly across the western, central, and eastern corn belts, with the different regions battling dryness and too much rain simultaneously. The ProFarmer Crop Tour began today in Indiana and Nebrask...
Key Takeaways: Argentina is on pace for a record corn crop and record exports in the current marketing year, with abundant supplies likely to keep the country highly competitive in global export markets. Argentina’s record exportable surplus is allowing it to offer highly competitive pri...