To badly paraphrase Shakespeare, these are the days that try men's nerves and wallets. We refer to the nerves and wallets of everyone throughout the agricultural crop marketing chain, from producer to end-users. Food retailers' and consumers' nerves and wallets are not being tried yet, but chances are they will be by early 2013.By now everyone is aware of the intense Midwestern drought that persists with no end in sight. Publicity in the national press has spread the news. What no one truly knows yet is the ultimate extent of the damage done to crop production. This cannot be known until the weather pattern finally changes (it always does) and better assessments can be made. Of course, harvest results will provide the ultimate measure of...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Key Takeaways: President Trump announced $8 billion in additional agricultural assistance through the Harvest Fuel Relief Program, as USDA projects farm fuel and oil expenses will increase 28.8 percent in 2026. The package follows $12 billion in earlier relief, while government farm payments w...
Key Takeaways: A student group from the University of Chicago is protesting to bring back onion futures trading. Trading in onion futures was banned in 1958 following a spectacular bout of market manipulation that resulted in a corner of the physical market. The ban on onion futures led t...
Beef packer margins deteriorated to $141/head last week, down $55 from the prior week as fed cattle prices strengthened while the Choice cutout remained nearly unchanged. The cutout held near $373/cwt while fed cattle prices climbed $4/cwt to $224/cwt, narrowing processor profits. Despite the d...