There is an old cliché to the effect that "rain makes grain." The truth of this cannot be disputed. Adequate and timely rainfall is essential to the development of any field crop. Temperature patterns are very important as well, but crops can be grown under a variety of temperature circumstances as long as there are adequate and timely rains. However, we argue that there is another factor necessary to crop production that is even more important than rainfall: land. It goes without saying that the amount of land planted to any field crop is key to final production totals. Rain does not determine the amount of land on which farmers may intend to plant crops. Weeks of excessive rainfall may force farmers to reduce the amount of land they eve...
What You Need to Know Today: Commodities were mostly lower across the board today after yesterday’s Federal Reserve meeting hinted at a potential interest rate hike later in 2026. The dollar index reached its highest level in over a year, and a strong dollar makes U.S. agricultural expor...
Tomorrow is the Juneteenth federal holiday, and the USDA, along with the rest of the federal government and the CME, will be closed, so the monthly Cattle on Feed report was released a day early. The total number of cattle on feed in feedlots with 1,000 head or more capacity on 1 June amounted...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.