The CBOT saw early pressure develop after the USDA Crop Progress and Conditions report was more favorable than expected for corn, soybeans, and wheat. Despite some dryness and uneven weather over the past few weeks, conditions ratings were generally steady, and – surprisingly – in t...
The CBOT turned higher at mid-week with wheat leading the way and corn and soybeans following on somewhat minor news items. Wheat saw a strong rally develop that created bullish key reversals on the charts after rumors of Asian export demand – fueled by the U.S. Gulf’s discount to R...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.