Following recent client requests, WPI provides the following overview of the cotton market, its basic structure and recent trends, and a short outlook for MY 2024/25. Cotton Production World cotton production is highly concentrated with four countries (China, India, Brazil, and the U.S.) accounting for 71 percent of total production. Pakistan and Australia are the next largest producers but their contribution to the market tends to adjust supplies on the margin rather than provide major directional influences. The world’s largest producers, China and India, account for about 45 percent of global cotton output. China and India are also the two largest users of cotton, though China’s industry for refining cotton and...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Early Sunday evening, President Trump and Iranian officials confirmed the two countries have agreed to a peace deal. The agreement notes the Strait of Hormuz will be reopened (though President Trump cautioned time would be needed “for purposes of mine removal”) and the U.S. bl...
What You Need to Know Today: It was a quiet trading day across major agricultural commodities, with most contracts closing within 1 percent of the previous day's settlement. Trading volumes for corn and the soy complex were lighter than earlier in the week, as traders were positioning before a...