World Perspectives
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Dairy Policy, Politics and the Cheese Market

Dairy policy has always been highly politicized from Lyndon Johnson’s time in the Senate in the 1950s right up through this week as USDA announced a major initiative to help boost milk prices.Former President Lyndon Johnson once tried to explain the byzantine structure of dairy policy when he was serving as Senate majority leader by observing that every state has at least one dairy cow and two senators. Indeed, dairy policy has always been highly politicized from Johnson’s time in the Senate in the 1950s right up through this week as USDA announced a major cheese purchase in order to help boost milk prices.As observed here recently, low commodity prices going into this election year have sparked reactions from both Congress and the administ...

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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