Regional News Ukraine’s UGA grain traders’ union said it looks for the country’s wheat harvest to fall 45 percent to 18.2 MMT this year and that corn production could fall 38 percent to 23.1 MMT. A favorable shift in weather conditions will aid Ukraine’s newly-planted spring crops and likely aid in seeding additional area (where fuel restrictions and various implications of the war, like land mines, will allow). Russian farmers have seeded spring crops on 0.563 Mha so far, up from 0.36 Mha this time last year, aided by favorable weather. Since the end of November 2021, more than 13 million poultry birds have been culled in France due to bird flu outbreaks. Through 8 April, France has repor...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...