Regional News World wheat and commodity prices remain on the defensive as 2022/23 wheat shortage estimates are less dire than previously predicted and as rising interest rates look to curb global commodity demand. The U.S. and European central banks, along with several others, continue to discuss raising interest rates to fight inflation, a monetary policy that will likely curb world commodity demand. Consequently, and when combined with the lack of major weather disruptions in key producing countries so far, grain and oilseed markets have pulled back sharply from recent highs. Western and central Europe will remain under a searing heatwave for the next two weeks with minimal precipitation available to support crops. The regio...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...