Export Sales and Shipments for August 9-15, 2024. Wheat: Net sales of 492,700 metric tons (MT) for 2024/2025 were up 45 percent from the previous week and 63 percent from the prior 4-week average. Export shipments of 470,200 MT were down 6 percent from the previous week, but up 9 percent from the prior 4-week average. The destinations were primarily to Indonesia (131,900 MT), Mexico (87,800 MT), Japan (86,900 MT), the Philippines (66,000 MT), and Chile (53,400 MT). Corn: Net sales of 119,100 MT for 2023/2024--a marketing-year low--were down 1 percent from the previous week and 57 percent from the prior 4-week average. Export shipments of 1,155,900 MT were up 12 percent from the previous week and 1 percent from the prior 4-week...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...