World Perspectives

Food Policy Poll

Given the growing opinion in support of regulation, perhaps the most interesting poll result was when participants were asked to rank their level of trust in those they turn to for reliable and useful information about food nutrition.The food and nutrition communications consulting firm Food Minds has released the results of a poll on food policy opinions that it has conducted in 2010, 2012 and 2016. Overall, the polling shows there is an increased interest in food and nutrition policy issues, and a plurality of 2016 respondents think there is a larger role for government than did in 2010.Regarding the question of who should have the primary responsibility for making the correct food choices, 63 percent of respondents in January 2010 indica...

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From WPI Consulting

Illuminating the value of technical research

On behalf of a commodity producer organization, WPI evaluated the outputs from a project that featured a $5 million investment into technical research over multiple years. WPI’s team captured the results of this extensive effort and synthesized them for presentation to the organization’s governing board; among the findings uncovered and presented for the first time was the development of genomic traits proven, via rigorous testing, to provide crop yield advantages of 50 percent or more to U.S. farmers in times of drought. Capturing measurable results from long-term efforts can be challenging. Educating clients on the dynamics of success measurement when quantifiable results are not readily available requires deep client-consultant collaboration and an ability to consider both near- and long-term client aspirations with market/policy dynamics – attributes that WPI brings to every consulting engagement.

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