Market analysts over-estimated planted acres ahead of the March Planting Intentions Report and they did it again ahead of the June Acreage Report. The market signal of higher prices was the same for both reporting periods but there were more constraints at the ground level during the latter period. For one, there was suboptimal moisture in some areas, and the cost of inputs had risen. The number of planted acres drops most precipitously when the spring has bad weather, or prices fall dramatically, and the converse would potentially be true in terms of increases in planted acres, though that is not a perfect correlation. This year, plantings west of the Rocky Mountains all fell sharply, though corn and soybeans are not as important as...
What You Need to Know Today: Commodities were mostly lower across the board today after yesterday’s Federal Reserve meeting hinted at a potential interest rate hike later in 2026. The dollar index reached its highest level in over a year, and a strong dollar makes U.S. agricultural expor...
Tomorrow is the Juneteenth federal holiday, and the USDA, along with the rest of the federal government and the CME, will be closed, so the monthly Cattle on Feed report was released a day early. The total number of cattle on feed in feedlots with 1,000 head or more capacity on 1 June amounted...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.