Friend-shoring Agriculture When the EU-U.S. Trade and Technology Council (TTC) platform was launched last fall, there was no war in Ukraine, and there was no mention of food. The second TTC meeting concluded today focused heavily on Russia and includes a new dialogue on changing the current food system. Not only did Russia disrupt agricultural trade with its war on Ukraine and the blockade of its ports, but its disinformation campaign has placed blame for global food insecurity on western sanctions related to the war. This angle has even been echoed by the Chinese national running the UN’s Food and Agriculture Organization, Qu Dongyu. By weaponizing food, Russia has forced its inclusion in the transatlantic policy agenda, thou...
From WPI Consulting
Weighing in on strategic realignment
WPI’s team was retained by the governing board of a U.S. industry organization to review a decision, reached by vote, to invest significant assets into the development and management of an export trading company. WPI’s team conducted a formal review of this decision and concluded that the current level of market saturation would limit the benefits of the investment. Based on WPI’s analysis and recommended actions, the board subsequently reversed its decision and undertook a strategic planning effort to identify more impactful investments. On behalf of numerous clients, WPI has not only assisted in identifying strategic paths but also advised their implementation.