Corn and soybeans closed lower in the overnight session, and wheat joined them in trading lower this morning for a brief period before a turnaround that also pulled corn higher by the close. Soybeans couldn’t quite get there but did manage to erase the double-digit losses seen earlier in...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.