Issue Loser Frans Timmermans, the EU’s Executive Vice President, and lead cheerleader for the European Green Deal is insisting that there will be no risk of food insecurity due to Farm to Fork. He has chastised farm groups for using the war in Ukraine to argue otherwise. However, even the European Parliament is now not so certain about the food supply under a policy that would slash chemical inputs, set aside land from farming and mandate 25 percent organic by 2030. It passed an own-initiative report in which the Parliament’s largest political block, the European Peoples Party, blocked a specific reference to 25 percent organic, instead stating it should be a market-based level of organic. Also rejected was language specifying...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...