World Perspectives

Italian Reform; Curbing Speculators

Italy's proposed agricultural policy modifications include some 21st century concepts, while others appear to be more of the same, making it only partial reform.   Italian Reform, with Caveats New Italian Agriculture Minister Maurizio Martina announced what he called a "Campolibero" or "free field" to receive public input (now required under EU law) on modifications to the government's management of the agriculture sector. The three major stated objectives are to improve competitiveness, food safety and the creation of jobs while reducing bureaucracy. On the one hand, some of the 18 proposals put up for initial discussion are 21st century concepts. However, others appear to be more of the same, making it only partial reform. Italy...

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Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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