World Perspectives

Livestock Debate; EU versus Brazil

Livestock Debate While activists in the U.S. pursue state-by-state law changes on farm sizes, production methods, and animal welfare requirements, the issues surrounding livestock production have gone continent-wide in Europe. The whole issue of sustainability and animal welfare is further advanced in Europe as evidenced by discussions today around a study commissioned by the EU Commission entitled, Future of EU Livestock: How to contribute to a sustainable agricultural sector.” Developments in Europe are important for American agriculture since President Biden’s climate envoy, John Kerry, says the goal is to align transatlantic policy. Some notable points that were made today include: The whole topic of livestock and sus...

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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