World Perspectives
livestock

Livestock Round Up

Smaller Cattle Herd   Tomorrow the USDA will release its twice-per-year Cattle Inventory report – issued in January and July. Last year’s initial report was about a month late due to the government shutdown but showed that all cattle and calves in the U.S. as of 1 January 2019 totaled 94.8 million head, slightly above the 94.3 million head on 1 January 2018.   Tomorrow’s report will almost certainly show a reduction in the cattle herd, which has been expanding since 2014. High feed prices from 2007 - 2013 lead to herd reduction and the 1 January 2014 report was the lowest point for the beginning of the year cattle inventory since 1951. Our estimate is that the inventory will be close to the 2017 level...

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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