In January, Korea’s tariff on U.S. beef will drop to zero as laid out in a long schedule as part of the 2012 Korea-U.S. free trade agreement. Prior to the agreement it was 40 percent, in 2025 it was at 2.6 percent. Korea has been a growing market especially for premium cuts of beef, with 2024 exports of 248,562 MT, worth $2.22 billion, making it the most lucrative destination for U.S. beef. Korea has also accepted a trade deal with the U.S. stemming from new tariffs imposed this year on Korean goods, and the tariff rate for imports into the U.S. at 15 percent. With that trade spat settled, and despite high U.S. beef prices and lowered volume, U.S. beef exports are up 8 percent this year January through August. That is the...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
What You Need to Know Today: Markets got a surprise with a corn yield of 181.2 bushels/acre in the October WASDE, above the average estimate of 177.6 bushels/acre and up from USDA’s September estimate of 178.5 bushels/acre. Although stronger demand is expected to absorb some of the addit...
The USDA has lowered its 2026 red meat production forecasts slightly while forecasting a slight increase in broiler production. Beef is now projected at 24.802 billion pounds, 75 million pounds less than in September. Cow slaughter is expected to be up; however, this will be offset by lower ste...