The new USDA report from the Agricultural Marketing Service (AMS) for Colorado, New Mexico, Texas, Oklahoma, and Kansas, the newly dubbed South Central Daily Direct Slaughter Cattle Report Summary, showed that negotiated cash trade in the region as of Tuesday was mostly inactive, with only light demand and just one reportable steer transaction. The transaction was for steers grading 65-80 percent Choice, with 128 head averaging 1,535 pounds, at a price of $230 per hundredweight. There are actually two new South-Central reports: the Afternoon Report, which covers transactions during the afternoon reporting period, from 9:30 a.m. to 1:30 p.m., and the Summary Report, which provides a broader look at negotiated purchases over a 24-hour reporti...
Markets are getting into the Halloween spirit, handing out more tricks than treats. There has been some encouraging news, but it hasn’t been enough to slow the broader slide. Now buyers need to show up with something other than another “Charlie Brown” rock for the bag. Somethi...
Key Takeaways: The United States, Brazil, Argentina, and Ukraine dominate global corn exports, with geography, trade relationships, and seasonal production patterns shaping their competitive advantages. U.S. corn exports reached a record 87.1 MMT in 2025/26, with Mexico, Japan, South Korea, an...
Key Takeaways: Milk alone has not covered the full economic cost in any year since 2021: milk revenue fell short by $4.50, $2.15, $6.50, $1.27 and $2.34 per hundredweight in 2021 through 2025. Calf and cattle prices decided whether dairies cleared cost: cattle and other income lifted total rev...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.