General Comments Unexciting and low volume characterized the overnight Globex trading. Markets are still starved for something on which to trade. At least the day session traders had USDA's weekly Export Sales report to mull over. Even though soybeans were supported by a large volume of sales, and corn was pressured by a disgustingly low volume of export sales, markets still failed to generate much enthusiasm or trading volume. Market watchers say that traders do not want to do much until they see the December WASDE next Tuesday, 11 December, but we doubt that it will contain enough that is new and different to be the spark that the market seems to be waiting for.What traders are really looking forward to is the January report blitz cont...
What You Need to Know Today: U.S. weather is getting more attention this week as conditions vary greatly across the western, central, and eastern corn belts, with the different regions battling dryness and too much rain simultaneously. The ProFarmer Crop Tour began today in Indiana and Nebrask...
Key Takeaways: Argentina is on pace for a record corn crop and record exports in the current marketing year, with abundant supplies likely to keep the country highly competitive in global export markets. Argentina’s record exportable surplus is allowing it to offer highly competitive pri...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.