General Comments Grain and soy futures markets faced a triple whammy today. One part came from the fickle weather models. When the models portrayed an outlook for a period of very hot and relatively dry conditions for the Midwest, that outlook played a big role in yesterday's price rally as traders feared the impact of those conditions on newly planted crops. Memories of last summer's drought are still fresh. The models changed the outlook today to more seasonable temperatures and chances of periodic rain events. The more favorable weather outlook prompted traders to sell back whatever futures they bought yesterday as weather risk insurance.The second whammy was the hangover from the Fed's comments that seemed to indicate more strongly t...
What You Need to Know Today: U.S. weather is getting more attention this week as conditions vary greatly across the western, central, and eastern corn belts, with the different regions battling dryness and too much rain simultaneously. The ProFarmer Crop Tour began today in Indiana and Nebrask...
Key Takeaways: Argentina is on pace for a record corn crop and record exports in the current marketing year, with abundant supplies likely to keep the country highly competitive in global export markets. Argentina’s record exportable surplus is allowing it to offer highly competitive pri...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.