Grain and soy futures markets continue to follow a beat of their own. Much of the beat today was provided by another weekly export sales report that generally exceeded expectations. General Comments Macro attention is focused on tomorrow's U.S. jobs report from the Labor Dept., the official jobs report. December job creation was dismal, and financial markets are eager to see if it rebounds in January. The stock market is hopeful that the report will be favorable, apparently. The Dow gained strength in afternoon trading and closed up more than 180 points. Currency traders who hope for a good jobs report pushed the U.S. dollar higher today. Crude oil is also higher as is copper, while gold is nearly unchanged. The DJ-UBS Commodity Index clo...
What You Need to Know Today: U.S. weather is getting more attention this week as conditions vary greatly across the western, central, and eastern corn belts, with the different regions battling dryness and too much rain simultaneously. The ProFarmer Crop Tour began today in Indiana and Nebrask...
Key Takeaways: Argentina is on pace for a record corn crop and record exports in the current marketing year, with abundant supplies likely to keep the country highly competitive in global export markets. Argentina’s record exportable surplus is allowing it to offer highly competitive pri...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.