With the Ukrainian/Russian crisis always lurking and the U.S. HRW crop not in good shape, wheat futures prices are moving up and down nervously. General Comments Regardless of what else may be going on, grain and soy markets turn a considerable part of their focus to weather by mid-April of every year. This is totally understandable with the U.S. on the cusp of spring planting and winter wheat usually entering the key growing stages that determine yields. The same can be said about spring planting and winter wheat development throughout the Northern Hemisphere. At the same time, the harvesting of important Southern Hemisphere crops, especially South American soybeans and corn, are usually winding down at this time. The land area planted t...
What You Need to Know Today: U.S. weather is getting more attention this week as conditions vary greatly across the western, central, and eastern corn belts, with the different regions battling dryness and too much rain simultaneously. The ProFarmer Crop Tour began today in Indiana and Nebrask...
Key Takeaways: Argentina is on pace for a record corn crop and record exports in the current marketing year, with abundant supplies likely to keep the country highly competitive in global export markets. Argentina’s record exportable surplus is allowing it to offer highly competitive pri...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.