It was modest volume trading grain and oilseeds today. Again, the lack of any new fundamental news has traders keeping their powder dry. USDA’s May WASDE is likely to boost estimates for corn and soybean exports, but that is still nearly two weeks away. Instead, today’s...
Broiler fundamentals continue to be favorable largely due to tight beef supplies and a more favorable value proposition versus the rest of the beef and pork markets. Prices have continued their gains since last summer, and with below historical average feed prices, processing margins have expan...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.