World Perspectives
feed-grains soy-oilseeds wheat

Market Commentary

Overnight trade in grain and soy futures found both sides of yesterday’s closes, but prices did not stray far in either direction. Trading seemed subdued compared with the scramble that took place right after the USDA reports were released. The quieter tone continued for the most part during the day session as well. General Comments Overnight trade in grain and soy futures found both sides of yesterday’s closes, but prices did not stray far in either direction. Trading seemed subdued compared with the scramble that took place after the USDA reports were released mid-session. The quieter tone continued for the most part during the day session as well. Our sense is that the noncommercial short covering efforts that dominated trading yesterd...

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feed-grains soy-oilseeds wheat

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feed-grains soy-oilseeds wheat

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feed-grains soy-oilseeds wheat

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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