Friday’s weak closes coupled with a major flip-flop in weather forecasts over the weekend brought more sellers to the markets Sunday night and this morning. Meanwhile, the trade was expecting corn’s good to excellent crop ratings to decline at least 1-2 percent from last week, General Comments Friday’s weak closes coupled with a major flip-flop in weather forecasts over the weekend brought more sellers to the markets Sunday night and this morning. The outlook for temperatures went from above normal to below normal, although that for rainfall remained below normal. There was scattered rain across parts of the Corn Belt over the weekend, and more is in the forecast for mid-week. None of these showers were heavy, and coverage was about 15-20...
What You Need to Know Today: After a period of limited activity, USDA reported a sizeable 613 KMT in soybean export sales, including 330 KMT to China and 283 KMT to unknown destinations, potentially also China. The purchases represent a meaningful pickup in demand and bring China closer to ful...
Inflation is back in the driver’s seat, and agriculture is getting pulled in two directions. A stronger dollar is pressuring grains despite fresh Chinese buying, while renewed Middle East attacks lift crude oil. Higher energy prices can support commodities, but they also raise expenses an...
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Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.