Macro markets melted down again on Monday as rising interest rates and inflation cause a sustained effort to reprice assets and their relative risk. Its important to note that there was not substantially bearish news for major ag commodities over the weekend, but it’s hard for ag markets to swim against the broader financial market currents on days like today. Indeed, the weekend’s hot, dry weather in the U.S. southern Plains and increasing drought and heat in western Europe should have been fundamentally supportive, as should Brazil’s drought and the massive heatwave affecting India. Still, it was a “risk off” day at the CBOT and funds were net sellers in the soy complex and corn and eventually decided to dump...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.