The CBOT turned higher on the final full day of trading before the September WASDE is released at Noon ET on Monday. Wheat futures led the way as the market is increasingly nervous heading into the weekend after Russian President Putin disparaged the Ukrainian export corridor agreement and set up a meeting with Turkish officials (including, reportedly, Turkish President Tayyip Erdoğan) next week to discuss the deal. Few are expecting the discussions to increase exports and the best the market can hope for is a continuation. With wheat in the lead, corn followed as the market solidified this week’s gains heading into what should be a bullish USDA report. The soy complex also pushed higher for the day with the energy market’s rall...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.