The CBOT gapped higher at Sunday night’s open after a weekend of hot, dry weather and reductions in the Brazilian corn crop. December corn opened above $6.00 Sunday night and November soybeans opened at $14.54, with both markets scoring major technical wins for bulls. Markets opened strong during the day session but quickly found profit taking and plenty of bear spreading from the start of the index fund roll (which will end Friday). New crop corn and soybeans clung to positive territory for the day while old crop markets were lower. Wheat futures opened higher but settled lower as the winter wheat markets lack their own bullish fundamentals. USDA will publish its June WASDE report on Thursday and the most notable expectation is for...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.