It was another elevated day in the agricultural commodity markets. New contract highs were set in soft-red wheat, lean hogs, December corn, July Malaysian palm oil, Dalian July soyoil and canola. As the markets stair ladder higher, pullbacks for profit-taking quickly get bought. The fire is spreading into new crop contracts with the realization that the market tightness has long legs, thus impacting the spread trade. Open interest shows the flow of new funds into the market and governments are stepping up their subsidy plans to try and spur higher production outcomes. However, subsidies cannot fix near-term problems like the dry season, shallow water in the Parana, expanding drought areas in the Northern Hemisphere and possibly Down...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.