The headline numbers from the February WASDE – the South American production estimates – were mostly in line with expectations, which is to say the massive Brazilian soybean crop was found to be even more so. USDA increased its assessment of the Brazilian crop to a new record, which is still below some private estimates. Also hitting a new record high was the U.S. corn export forecast, now pegged at 3.3 Bbu – an absolutely massive number that will keep exporters busy into the summer. While the headline WASDE numbers were eye-popping, the futures market’s reaction wasn’t. Corn and wheat drifted sideways/lower for the day with the weight of large global stocks pressuring market sentiment. The soy complex ra...
What You Need to Know Today: Crude oil prices dropped sharply with traffic flowing through the Strait of Hormuz. There were reports that Iran was behind an attack on a cargo ship near the coast of Oman, which would be a violation of the memorandum of understanding between the U.S. and Iran. Pr...
On Wednesday, the White House submitted a national security supplemental spending request for $87.6 billion. The majority of the request includes funding for the conflict in the Middle East, but there are agricultural provisions as well. The supplemental funding package includes more than $11 b...
Can we really expect a bushel of corn to carry an environmental passport throughout the entire food system? One that reliably documents its carbon footprint, biodiversity impacts, water use, soil carbon, and other environmental attributes all the way from the farm field to the consumer? This is...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.