Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Heading into next week’s (mercifully) planned USDA Crop Production and WASDE reports, a key focus of the markets has been forecasting the agency’s yield numbers. Over the past five years, USDA has exhibited a tendency to reduce its forecast of the corn and soybean yield, harve...
Trade was once again at the forefront of the CBOT’s trade on Wednesday, with reductions in Chinese tariffs, rumors of Chinese buying, and a dimming political outlook for President Trump’s tariff regime being the most salient factors. China announced today that it will cut tari...
IEEPA Alternatives The U.S. Supreme Court heard oral arguments today challenging President Trump’s use of the International Emergency Economic Powers Act (IEEPA) to unilaterally set tariffs on ther countries. Mr. Trump characterized the High Court’s decision as involving, “lit...