Congress returns this week from their Thanksgiving recess to wrap up end-of-year priorities. There are only 13 days of legislative sessions remaining in the House, with 12 days before the 30 January deadline when the government runs out of money once again. The Senate has 12 days of session rem...
Economy China’s official data and its rhetoric do not always align and while its exports have remained robust, it has not prevented a slump in manufacturing output. Its purchasing managers index (PMI) was below 50 (contraction territory) in November, the eighth straight monthly decline. W...
Mediterranean/Middle East/North Africa/Africa – MEA Region Turkey is reportedly buying Russian grain once again due to lower wheat production this year – production of wheat dropped from 21 MMT in 2023/24 to an expected 16.3 MMT in 2025/26 – due to severe drought. Turkey&rsquo...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.