The government of Narendra Modi is pushing through reforms to make Indian agriculture more market-oriented, but it has become a huge political fight within the country. Since independence, agriculture in India has been largely about government control of supply and thus the price received by hundreds of millions of poor farmers. The Essential Commodities Act restricted supply and forced marketing through a system of middlemen (mandis) that too often have involved corruption. Now three separate pieces of legislation, the Farmers Produce, Trade and Commerce bill, Empowerment and Protection Agreement on Price Assurance, and Farm Services provisions, would, among other things, allow farmers to negotiate production and prices separately,...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.